On Friday, 27, the Guinness Smooth Creators Lab is set to step into a bold new frontier at Supremacy Lounge with a powerful Digital Art Edition, set to fuse art and technology into a single immersive experience.
Leading the edition is celebrated digital artist Kashushu, who will host a high-impact masterclass on Digital Art Distribution, breaking down the real economics of the industry. More than just aesthetics and visuals, the session will focus on how to package creativity, distribute it effectively, and, most importantly, how to build sustainable income from it.
The experience begins with a focused 30-minute masterclass, where Kashushu will unpack how digital art creators can move from passion projects to profit-making platforms. This will be followed by a one-hour interactive, hands-on session, giving guests and revellers the rare opportunity to engage directly with the digital art, explore creative tools, and experience the intersection of technology and art in real time.
The night will culminate in full cultural expression with entertainment from DJ Buggy, Etania Life of the Party, and Saint Trevor.
“This is our opportunity, as Guinness Smooth, to expand the horizons of young creatives who want to do things differently. We are showing them that by truly making it theirs, they can still build real livelihoods from their creativity, that their individuality, their unique perspectives, and their unconventional paths can still earn them a living. That is exactly what our Make It Yours campaign stands for,” said Denise Paula Nazzinda, Guinness Smooth Brand Manager.
Entrance is open to all creatives, digital art enthusiasts, and Guinness consumers, making the experience accessible to anyone passionate about creativity and self-expression, whether you’re a digital artist, designer, tech enthusiast, creative entrepreneur, or simply a lover of modern culture.