Bond 7 has announced its support for the king of freestyle, Feffe Bussi, at his upcoming music concert organised to celebrate 10 years of his mastery in the Luga Flow industry.
Set to take place on May 16 at Lugogo Cricket Oval, the concert is evidence of the potential the industry has, as defined by a new wave of artists who have reimagined luga flow through elevated creativity.
This has positioned Luga Flow beyond the ghetto to a creative movement and lifestyle that is dominating youth culture across town.
Speaking during the announcement, Roy Tumwizere, the Mainstream Spirits Brand Manager at Uganda Breweries Limited, emphasised the undeniable role of luga flow culture today.
“Luga Flow music is a bond that unites people with shared interests in expression, creativity and love for music. Under our current campaign, Our Bond, our drink our flow, Bond 7 is celebrating such bonds that define its consumers’ identity and reflect their aspirations”, he remarked.
Feffe Bussi is a reflection of what we stand for as a brand. His musical and freestyle mastery is a powerful cultural expression that represents the bold and authentic identity of the street-smart youth today, he concluded.
While addressing the media, Feffe Bussi expressed his gratitude and promised his fans an unforgettable show.
“We are raising the luga flow flag higher than ever before. Hip Hop Kuntiko is going to be one of the biggest music concerts this year that promises a memorable experience, now made bigger and better with support from the Luga Flow drink, Bond 7”, said Feffe Bussi.
Born Frank Mukiiza, Feffe Bussi is a lyrical powerhouse who is popularly known for his Who is Who and his latest Nzalina music collabo that is making hits on the soundwaves.
The Hip Hop Kuntiko concert is one among several music experiences that showcase homegrown talent and create a platform for expansion of the luga flow industry.
Tickets to the concert are on sale at UGX 20K ordinary, 50K VIP and a table of 8 at 3m.