• Latest
Uganda Tourism Board to Unveil ‘Explore Uganda’ Brand at Chogm 2022 in Kigali

Uganda Tourism Board to Unveil ‘Explore Uganda’ Brand at Chogm 2022 in Kigali

3 years ago
Archbishop His Grace Rev. Dr Kaziimba Pledges to Champion & Popularize Census

Kaziimba: Appointment of New Canterbury Archbishop Deepens Anglican Rift

12 hours ago
Gen Otafiire Urges African Unity, Calls Divisionism Greatest Existential Threat

Otafiire to Hand Over Pan-African Movement Chairmanship After 31 Years

21 hours ago
CPA Ben Patrick Kagoro Honoured with ICPAU Gold Service Award

CPA Ben Patrick Kagoro Honoured with ICPAU Gold Service Award

21 hours ago
Gloria Tuhaise Wakooba Named CPA of the Year 2025

Gloria Tuhaise Wakooba Named CPA of the Year 2025

21 hours ago
Uganda Courts Mauritian Travellers at Inaugural Tourism Roadshow

Uganda Courts Mauritian Travellers at Inaugural Tourism Roadshow

22 hours ago
UPC’s Ogwal Backs Museveni in Kwania Amid Calls for Development

UPC’s Ogwal Backs Museveni in Kwania Amid Calls for Development

22 hours ago
SoftPower News
Sunday, October 5, 2025
  • News
  • Tourism & Travel
  • Business
  • Lifestyle
    • Fashion
  • Regional
    • Kenya
    • Rwanda
    • Tanzania
    • Burundi
    • South Sudan
    • DR Congo
  • Defence & Security
  • Sport
  • Entertainment
  • More
    • Agriculture
    • Africa
    • Columnists
    • Education
    • Health
      • COVID-19
    • International News
    • News in Pictures
    • OpEd
    • Pearl Of Africa
    • People
    • Politics
    • Special Reports
    • Women
No Result
View All Result
  • News
  • Tourism & Travel
  • Business
  • Lifestyle
    • Fashion
  • Regional
    • Kenya
    • Rwanda
    • Tanzania
    • Burundi
    • South Sudan
    • DR Congo
  • Defence & Security
  • Sport
  • Entertainment
  • More
    • Agriculture
    • Africa
    • Columnists
    • Education
    • Health
      • COVID-19
    • International News
    • News in Pictures
    • OpEd
    • Pearl Of Africa
    • People
    • Politics
    • Special Reports
    • Women
No Result
View All Result
SoftPower News
No Result
View All Result
Home Featured

Uganda Tourism Board to Unveil ‘Explore Uganda’ Brand at Chogm 2022 in Kigali

by Our Reporter
June 19, 2022
Uganda Tourism Board to Unveil ‘Explore Uganda’ Brand at Chogm 2022 in Kigali
35
VIEWS

Kigali, Rwanda, 19th June 2022: Uganda Tourism Board in partnership with the Uganda High Commission in Kigali, will showcase Uganda’s tourism potential during the 26th Commonwealth Heads of Government Meeting (CHOGM) 2022 in Kigali, Rwanda under the theme “Delivering A Common Future: Connecting, Innovation, and Transforming.’’

Ahead of the official opening ceremony, last evening, the Uganda High Commission- Kigali and UTB hosted a “Uganda Night” at the Chancery in Kacyiru and unveiled the new Pearl of Africa Destination brand to over half a million potential travelers in the city of a thousand hills.

Related Stories

Kaziimba: Appointment of New Canterbury Archbishop Deepens Anglican Rift

Otafiire to Hand Over Pan-African Movement Chairmanship After 31 Years

CPA Ben Patrick Kagoro Honoured with ICPAU Gold Service Award

Gen Robert Rusoke, Uganda’s New High Commissioner to Kigali, said that Uganda’s participation in CHOGM 2022 Exhibition in Kigali accompanied by activities like rebranding the Chancery Building, roadshow and road trip will provide a low-cost promotion of Uganda’s new brand ‘Explore Uganda’.

Gen Robert Rusoke, Uganda’s New High Commissioner to Kigali

Uganda’s tourism private sector will also participate in networking opportunities during the Street Festival that will showcase Uganda’s unique cuisine, culture and tourism potential in partnership with the Uganda Tourism Association.

Rwanda is the second leading source market for Uganda after Kenya fetching over 22,660 tourists in 2020 following a significant decline in arrivals in 2019.

Gen Rusoke and Anne Katusiime

Both countries share common transboundary ethnicity, history, culture and natural resources.

Therefore, these shared resources and heritage call for collective marketing and tourism product development through collaborative transboundary interventions.

“Uganda’s participation in CHOGM 2022 is an excellent opportunity to promote Uganda’s tourism opportunities under the “Explore Uganda” destination brand and to communicate to CHOGM 20022 delegates about the transboundary tourism products between the two nations,” said Ms. Anne Katusiime, Uganda’s Deputy High Commissioner to Kigali, Rwanda.

Ms. Anne Katusiime, Uganda’s Deputy High Commissioner to Kigali

On her part, Ms Lilly Ajarova, the UTB CEO, applauded the Uganda High Commission in Kacyiru, Kigali for spearheading Uganda’s tourism promotion during the CHOGM 2022.

“The event and its side activities will create amazing tourism opportunities for Uganda.”

pic.twitter.com/kqdxPpggad

— Uganda High Commission KIGALI (@UGHighCommRWA) June 19, 2022

pic.twitter.com/CCGowAT7FX

— Uganda High Commission KIGALI (@UGHighCommRWA) June 19, 2022

pic.twitter.com/CzQcNrK7gb

— Uganda High Commission KIGALI (@UGHighCommRWA) June 19, 2022

pic.twitter.com/8zj75y2FYJ

— Uganda High Commission KIGALI (@UGHighCommRWA) June 19, 2022

 

Tags: CHOGM 2022explore ugandaKigaliLily AjarovaMs. Anne KatusiimeRwandaSoft PowerSoftPower NewsTop Uganda NewsTourismUganda Tourism Board

Recent Stories

Kaziimba: Appointment of New Canterbury Archbishop Deepens Anglican Rift

Otafiire to Hand Over Pan-African Movement Chairmanship After 31 Years

CPA Ben Patrick Kagoro Honoured with ICPAU Gold Service Award

Gloria Tuhaise Wakooba Named CPA of the Year 2025

Uganda Courts Mauritian Travellers at Inaugural Tourism Roadshow

UPC’s Ogwal Backs Museveni in Kwania Amid Calls for Development

SoftPower News Logo

SoftPower News is a subsidiary of SoftPower Communications LLC, a Ugandan digital media group. Keep posted of the latest from Uganda and East Africa.
Plot 4B Malcolm X, Kololo
P.O Box 1497, Kampala - Uganda
Tel: +256-392-001-701
Email: info@softpower.ug

This news site is licenced by Uganda Communications Commission (UCC)

ADVERTISEMENT
  • News
  • Tourism & Travel
  • Business
  • Lifestyle
  • Regional
  • Defence & Security
  • Sport
  • Entertainment
  • More

© SoftPower News

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In

Add New Playlist

error: Content is protected
No Result
View All Result
  • News
  • Tourism & Travel
  • Business
  • Lifestyle
    • Fashion
  • Regional
    • Kenya
    • Rwanda
    • Tanzania
    • Burundi
    • South Sudan
    • DR Congo
  • Defence & Security
  • Sport
  • Entertainment
  • More
    • Agriculture
    • Africa
    • Columnists
    • Education
    • Health
      • COVID-19
    • International News
    • News in Pictures
    • OpEd
    • Pearl Of Africa
    • People
    • Politics
    • Special Reports
    • Women

© SoftPower News

Are you sure want to unlock this post?
Unlock left : 0
Are you sure want to cancel subscription?