• Latest
Opinion: Unlocking Uganda’s E-Commerce Potential, Empowering SMEs to Thrive in the Digital Age

Opinion: Unlocking Uganda’s E-Commerce Potential, Empowering SMEs to Thrive in the Digital Age

5 months ago
Benny Hinn’s Healing Crusade Draws Over 500,000 as Miracles Stir Nation

Benny Hinn’s Healing Crusade Draws Over 500,000 as Miracles Stir Nation

2 hours ago
Gov’t Clarifies Drop in Coffee Prices, Urges Farmers to Remain Calm

Gov’t Clarifies Drop in Coffee Prices, Urges Farmers to Remain Calm

3 hours ago
Stanbic Bank Remittance Ad
Museveni Pays Tribute to Maama Janet on Her 77th Birthday

Museveni Pays Tribute to Maama Janet on Her 77th Birthday

3 hours ago
Museveni to Benny Hinn: Christianity’s Gift to Africa is Resurrection Message

Museveni to Benny Hinn: Christianity’s Gift to Africa is Resurrection Message

3 hours ago
Museveni Picks NRM Nomination Forms, Seals 2026 Presidential Bid

Museveni Picks NRM Nomination Forms, Seals 2026 Presidential Bid

2 days ago
From Beach to Mountain: Uganda Rallies Kenyans for Rwenzori Marathon

From Beach to Mountain: Uganda Rallies Kenyans for Rwenzori Marathon

2 days ago
SoftPower News
Monday, June 30, 2025
  • News
  • Tourism & Travel
  • Business
  • Lifestyle
    • Fashion
  • Regional
    • Kenya
    • Rwanda
    • Tanzania
    • Burundi
    • South Sudan
    • DR Congo
  • Defence & Security
  • Sport
  • Entertainment
  • More
    • Agriculture
    • Africa
    • Columnists
    • Education
    • Health
      • COVID-19
    • International News
    • News in Pictures
    • OpEd
    • Pearl Of Africa
    • People
    • Politics
    • Special Reports
    • Women
No Result
View All Result
  • News
  • Tourism & Travel
  • Business
  • Lifestyle
    • Fashion
  • Regional
    • Kenya
    • Rwanda
    • Tanzania
    • Burundi
    • South Sudan
    • DR Congo
  • Defence & Security
  • Sport
  • Entertainment
  • More
    • Agriculture
    • Africa
    • Columnists
    • Education
    • Health
      • COVID-19
    • International News
    • News in Pictures
    • OpEd
    • Pearl Of Africa
    • People
    • Politics
    • Special Reports
    • Women
No Result
View All Result
SoftPower News
No Result
View All Result
Home Opinion

Opinion: Unlocking Uganda’s E-Commerce Potential, Empowering SMEs to Thrive in the Digital Age

by Muhamadi Byemboijana
January 27, 2025
Opinion: Unlocking Uganda’s E-Commerce Potential, Empowering SMEs to Thrive in the Digital Age
10
VIEWS

By Ivy Maingi

Small and Medium Enterprises (SMEs) are the heartbeat of Uganda’s economy, playing a crucial role in job creation, local innovation, and overall economic growth. 

Related Stories

Benny Hinn’s Healing Crusade Draws Over 500,000 as Miracles Stir Nation

Gov’t Clarifies Drop in Coffee Prices, Urges Farmers to Remain Calm

Museveni Pays Tribute to Maama Janet on Her 77th Birthday

Yet, in today’s fast-paced digital landscape, many SMEs face challenges in adapting to the tools and platforms necessary to remain competitive. At Glovo, we believe e-commerce is not just a futuristic concept but as a transformative force that is already reshaping the relationship between businesses and consumers.

This vision fueled the recent Glovo E-Commerce Day, a pivotal event that brought together industry leaders, entrepreneurs, and innovators to explore how e-commerce can accelerate Uganda’s economic growth. 

The day was not just an event; it was a vibrant platform for networking, collaboration, and discovering the untapped potential of digital transformation for SMEs.

Driving Visibility and Growth for SMEs

One of the core themes of E-Commerce Day was visibility, a critical factor for SMEs striving to stand out in the competitive digital marketplace. 

At Glovo, we understand that visibility goes beyond merely having an online presence; it’s about creating meaningful connections that build lasting customer loyalty.

To empower SMEs, Glovo offers a suite of tools designed to amplify their reach and stimulate growth, including:

• In-App Marketing: Features like banners, sponsored listings, and targeted promotions enable businesses to attract new customers and boost sales.

• Actionable Insights: Access to real-time sales data and customer behaviour trends empowers SMEs to make informed, data-driven decisions and fine-tune their strategies.

For example, promotions such as “Happy Hour” discounts or free delivery during peak times can grab/ capture the attention of price-sensitive customers and encourage repeat business.

Through Glovo Academy, we organize Partner Days, where SMEs receive hands-on training in essential/areas such as entrepreneurship, bookkeeping, accounting, marketing, and customer experience. 

These sessions ensure that SMEs are well-equipped with the knowledge and skills necessary to thrive in the digital world. Additionally, Glovo provides access to online resources, reinforcing our commitment to continuous education and growth for our partners.

Addressing Barriers to Growth

We understand that financial constraints can limit SMEs from fully leveraging digital platforms. 

To help overcome this challenge, Glovo introduced the SME Booster Initiative, a program designed to fund promotional campaigns for small businesses that may lack the resources for marketing investments. 

By removing financial barriers, we’re helping SMEs, regardless of their size, thrive in the digital marketplace.

Innovating for Sustainability

At Glovo, we believe that supporting SMEs goes hand in hand with fostering a sustainable e-commerce ecosystem. 

One of our key initiatives is our partnership with Zembo, which integrates e-bikes into our delivery fleet. This innovation improves delivery efficiency while aligning with global sustainability goals by reducing our carbon footprint.

As part of our commitment to expansion, Glovo will soon launch operations in new towns, extending e-commerce solutions to more businesses and consumers across Uganda. 

This expansion reflects our dedication to regional inclusivity and economic growth.

Building a Collaborative Digital Economy

The potential of the digital economy is immense, but realizing this potential requires collaboration among all stakeholders. 

At Glovo, we don’t just see ourselves as a platform—we are a partner in growth. Through initiatives like E-Commerce Day, Partner Days, and the SME Booster, we are building an ecosystem where businesses of all sizes can thrive.

Our goal is clear: to ensure that Uganda’s digital transformation is inclusive, empowering SMEs, nurturing innovation, and driving sustainable economic growth.

As we look to the future, we invite SMEs, entrepreneurs, and all stakeholders to join us in shaping Uganda’s digital economy. 

Together, we can unlock the full potential of e-commerce, creating a thriving online marketplace that benefits everyone—one order at a time.

At Glovo, we remain committed to our vision: to build the largest online marketplace, providing everyone in Uganda with easy access to anything in their city. 

But beyond that, we aim to contribute to the creation of a thriving, inclusive, and sustainable digital economy for Uganda.

The writer is the Country Manager, Glovo Uganda

Tags: GlovoSoft PowerSoft Power NewsSoftPowerSoftPower NewsTop NewsTop News UgandaTop Uganda NewsUganda

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *


The reCAPTCHA verification period has expired. Please reload the page.

Recent Stories

Benny Hinn’s Healing Crusade Draws Over 500,000 as Miracles Stir Nation

Gov’t Clarifies Drop in Coffee Prices, Urges Farmers to Remain Calm

Museveni Pays Tribute to Maama Janet on Her 77th Birthday

Museveni to Benny Hinn: Christianity’s Gift to Africa is Resurrection Message

Museveni Picks NRM Nomination Forms, Seals 2026 Presidential Bid

From Beach to Mountain: Uganda Rallies Kenyans for Rwenzori Marathon

Visit UBOS Website
SoftPower News Logo

SoftPower News is a subsidiary of SoftPower Communications LLC, a Ugandan digital media group. Keep posted of the latest from Uganda and East Africa.
Plot 4B Malcolm X, Kololo
P.O Box 1497, Kampala - Uganda
Tel: +256-392-001-701
Email: info@softpower.ug

This news site is licenced by Uganda Communications Commission (UCC)

ADVERTISEMENT
Stanbic Bank Ad
  • News
  • Tourism & Travel
  • Business
  • Lifestyle
  • Regional
  • Defence & Security
  • Sport
  • Entertainment
  • More

© SoftPower News

error: Content is protected
No Result
View All Result
  • News
  • Tourism & Travel
  • Business
  • Lifestyle
    • Fashion
  • Regional
    • Kenya
    • Rwanda
    • Tanzania
    • Burundi
    • South Sudan
    • DR Congo
  • Defence & Security
  • Sport
  • Entertainment
  • More
    • Agriculture
    • Africa
    • Columnists
    • Education
    • Health
      • COVID-19
    • International News
    • News in Pictures
    • OpEd
    • Pearl Of Africa
    • People
    • Politics
    • Special Reports
    • Women

© SoftPower News