FANTA® is adding a playful twist to its beverage lineup in Uganda with the launch of its newest flavour: FANTA® Pineapple.
The activation, held at Nakawa Market on Friday morning, introduced fans to this bold, fruitier option that promises fun, refreshment, and a splash of deliciousness.
The new flavour is now available in a 330ml plastic bottle at grocery stores, superettes, and spaza shops across the country.
“We’re thrilled to bring even more variety to Ugandans with this vibrant addition to the FANTA® family. FANTA® Pineapple embodies our commitment to creating fun, fruity twists filled with deliciousness that cater to people’s evolving tastes,” said Vivienne Olenyo, Frontline Marketing Manager at The Coca-Cola Company in Uganda.
With iconic favourites like FANTA® Orange and now FANTA® Pineapple, the brand continues to inspire moments of joy. Whether hanging out with friends or enjoying a playful moment, FANTA® Pineapple promises to be the perfect companion.
Kirunda Magoola, Public Affairs, Communication and Sustainability Director at Coca-Cola Beverages Uganda, added: “Our diverse beverage portfolio reflects our dedication to meeting the preferences of Ugandans. We’re proud to offer products that bring people together, spark joy, and add flavour and deliciousness to everyday moments.”
The launch of FANTA Pineapple is part of Coca-Cola Beverages Africa (CCBA)’s ongoing efforts to cater to evolving consumer tastes. CCBA is the eighth largest Coca-Cola authorised bottler globally by revenue and the largest on the African continent, accounting for over 40% of Coca-Cola ready-to-drink beverages sold in Africa by volume.
With more than 17,000 employees and operations across 14 countries, CCBA serves over 800,000 customers with a host of international and local brands.
Fans across Uganda can now get their FANTA Pineapple fix and enjoy a vibrant, fruity burst of fun and deliciousness.